Cellecor Gadgets Limited, one of India’s fastest-growing consumer electronics brands, has announced a significant partnership with two of South India’s leading retail chains—B New Mobiles and Celekt. This collaboration will further strengthen Cellecor’s presence in Andhra Pradesh, Telangana, and Maharashtra, making its range of smart gadgets, electronics, and appliances more accessible to consumers in these key markets.
B New Mobiles, a well-established retail chain with over 141 stores across Andhra Pradesh and Telangana, has been at the forefront of making technology more accessible since its inception. With over three decades of industry experience, B New Mobiles has built a reputation for offering a seamless customer experience, a broad product portfolio across smartphones, electronics, and appliances, and expert guidance to help customers make informed purchasing decisions.
Celekt, a rapidly growing retail chain, has established itself as a premier destination for top global and Indian brands. With 117 stores across Andhra Pradesh, Telangana, and Maharashtra, Celekt provides an extensive selection of smartphones, smart TVs, laptops, electronics and accessories, backed by expert service and a robust distribution network.
Through this partnership, Cellecor aims to deepen its footprint in South India by leveraging the strong retail presence and customer trust that B New Mobiles and Celekt have built over the years. Consumers across these regions will now have greater access to Cellecor’s high-quality, innovative, and customer-centric products.
This collaboration marks a significant step in Cellecor’s journey to becoming a household name in India. It aligns with the brand’s vision of expanding its retail footprint and ensuring its products are available through leading offline retail channels nationwide. With B New Mobiles and Celekt, Cellecor is set to enhance the shopping experience for South Indian consumers by offering advanced technology with superior value.
The partnership is expected to generate an annual business of INR 500 million, further solidifying Cellecor’s position as a key player in the Indian consumer electronics market.