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Wednesday, February 12, 2025

Order up! – FoodTech LANCH bags €26 million to scale food brands


FoodTech startup LANCH, the Berlin-based platform innovating how Next-Gen food brands scale and succeed, has announced the closing of its recent funding round, raising a €26 million Series A.

The funding round was led by London-based Felix Capital and HV Capital.

Nono Konopka, CEO and Co-Founder of LANCH, expressed his excitement: “Our new funding round marks a significant milestone for LANCH and our mission to continue redefining the food-tech industry. In a short time, weʼve demonstrated that our Growth OS for Next-Gen Food Brands works – with a strong presence in retail and the rapid expansion of our stores. With the support of our investors, we can further accelerate our vision of creating innovative brands that transform the way people experience food.“

Since its launch in 2023 by Dominic Kluge, Jonas Meynert, Kevin Kock, and Nono Konopka, LANCH has looked to become a leader in the FoodTech ecosystem, leveraging its tech platform Growth OS to launch and scale creator-led food brands across retail, direct-to-consumer, and physical locations.

With a team of now over 100 employees, LANCH has built a product that has enabled creators and celebrities such as German rapper Luciano to successfully open and scale their own restaurant chain, “Loco Chickenˮ to now over 10 stores and 350 delivery locations all around Germany.

According to LANCH, within 14 months, “Loco Chickenˮ has become a major brand in over 100 German cities, and is available on delivery platforms such as Wolt, UberEats and Lieferando.

The startupʼs first brand was the pizza brand “Happy Sliceˮ, which was created together with YouTubers Knossi and Trymacs. Overnight, LANCH opened 70 virtual delivery locations all over Germany and sold almost 30,000 pizzas over the launch weekend in June 2023.

Additionally, spotting several white spaces in the supermarket, the company incubated and launched snack products, expanding the brand universe to be multi-channel. LANCHʼs first consumer packaging product is “Happy Chipsˮ, a line of potato chips of 5 flavors. Happy Chips was launched in September 2024, and is now available in over 10,000 supermarkets and a rapidly growing network of stores.​

A recent brand awareness study conducted by Appinio in November 2024 highlighted the companyʼs impact, revealing that over 50% of consumers who regularly order food online recognised LANCHʼs “Loco Chickenˮ brand – this was within 13 months after their launch.

Frederic Court, Founder and Investor at Felix Capital, commented: “We are thrilled to double down on our investment in LANCH, a company which represents our vision to back founders empowering consumers with new ways of living. In a short space of time, Nono and his team have reimagined the way we think about food, brands and creativity. The companyʼs exceptional traction is a testament to its ability to make emotional and cultural connections with consumers, in a lasting way. We are proud to support this exciting new chapter of growth for LANCH.“

The fresh funding will be strategically used to expand LANCHʼs store footprint across the country, onboard franchise partners and virtual kitchens, launch new food and retail products. The company will also continue to invest in its proprietary software platform for operational excellence.

LANCH is reshaping the food-tech landscape with a unique blend of technology, brand-building, and operational excellence. Their rapid growth proves that the next generation of food brands will be built differently, and weʼre excited to support them in this journey since day oneˮ, added David Fischer, Partner at HV Capital.​



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